1 in 5 Americans — an estimated 56.7 million people — will be affected by a special need or disability in their lifetime 1, while one out of six American workers provide or assist with caregiving? 2 In spite of being the third largest demographic in the nation, the special needs community is often overlooked and vastly underserved.

However, Voya Cares offers advisors the opportunity to gain the skills, training and education to make a difference in the lives of millions living with special needs and disabilities as well as their caregivers. And by doing so, you can feel good about growing your business and creating a competitive advantage.

Voya discussed special needs planning with advisors and the impact it's making in their lives as well as the lives of their clients. Hear what these advisors have to say!

A special needs planning "newbie" soars

Meet Joan Tucker-White: a financial advisor from Connecticut who wants to develop a special needs planning niche. Find out how Voya Cares has armed her with the tools to succeed with this critical segment of clients.

Don't procrastinate with special needs planning

Meet Thomas Kalejta: a financial advisor in Pennsylvania, who was inspired by his own son's autism to want to help other families. Find out how "hope isn't a strategy" when it comes to financial planning for families with special needs.

Baking up a strategy for special needs families

Meet Jon Kurtz: a financial planner in Virginia who focused on his son's love of baking to cater a world for him. Discover how Voya Cares is helping Mr. Kurtz bring that strategy to more families.

Financial advisors are Investment Adviser Representatives of and offer securities and investment advisory services through Voya Financial Advisors, Inc., (VFA) member SIPC. Neither Voya Financial Advisors nor its representatives offer tax advice.

1 Source: U.S. Census Bureau. “Americans with Disabilities: 2010

2 Easter Seals – Caregiving Study